It Will Take Monster Energy To Excite Youthful Fans

It sounds good, Monster Energy is the new title sponsor for NASCAR's premier series. Cellular communications is so ten years ago. In so many ways, it's a big hit. Monster Energy is a cutting edge brand. Energy drinks have really only been recognizable in the market for about a decade. Remember when we were younger and it was the soda makers that dominated the market? Times have changed. Coca-Cola and Pepsi have been replaced with the likes of Monster, Red Bull and Rock Star. Though they'v ...

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Roush Fenway Racing Cuts Are Needed Changes

At one time, Roush Fenway Racing was named among the NASCAR elites. Remember the days when they could and did have FIVE teams? Matt Kenseth, Carl Edwards, Greg Biffle, Mark Martin and Kurt Busch were a veritable all-star team- all making the 2005 Chase. During the course of their history, Jack Roush's drivers have won 135 Cup races and two championships. In the early 2000s, RFR was the standard bearer for Ford. It is said that it takes centuries to grow a forest and minutes to burn it dow ...

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Who Will Rise At Phoenix International Raceway?

In Greek mythology, Phoenix is a bird that is re-born, rising from the ashes. This Sunday, at Phoenix International Raceway, six drivers will compete for two remaining spots in NASCAR's season finale at Homestead. The six are a star-studded cast: defending Chase champion Kyle Busch, 2014 champion Kevin Harvick, 2003 Cup champion Matt Kenseth, Kurt Busch- the winner of the inaugural Chase of 2004, and perennial contenders Denny Hamlin and Joey Logano. That's not a cast of unusual suspects. ...

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Kurt Busch “The Outlaw” Outruns The Posse

  For most, the comeback trail is a long ascent from the bottom. Such is not the way of the NASCAR fans call "The Outlaw." Kurt Busch has been hauling the mail since his 2015 in Phoenix, the fourth reason of the season. Having run only two-thirds of the schedule to date, Busch already has a win and has made a meteoric rise to 18th in points, good enough for at least a wild card berth. NASCAR offered the 2004 champion an exemption due to the late start brought on by legal allegatio ...

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The 2015 NASCAR Season So Far: The Good, The Bad, The Ugly

  Whether good, bad or ugly, the 2015 NASCAR season so far has been interesting to say the least. How you see the season thus far depends on who your favorites are. One thing's for sure, there's been no lack of stories..... THE GOOD There's been no championship hangover for Kevin Harvick. Until Martinsville, The Bakersfield Burner scored a first or second place finish in every race to begin the season. While some of his Stewart-Haas Racing teammates have struggled, Harvick has ...

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