The NNS Doesn’t Just Need A Title Sponsor, It Needs An Identity

Starting in 2015, the Nationwide Series will be no more. The insurance company is taking its money to the Cup Series, leaving an opening for the “second tier” series formerly known as the Busch Series, which has its roots in the old NASCAR Sportsman Division. Regardless of how one may feel about the viability of the current series, NASCAR will get a new title sponsor. It’s just a matter of custom fitting the right package for the right price. On a bigger scale, this also provides a golden ...

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WHY KURT BUSCH IS GOOD FOR NASCAR

Kurt Busch is most definitely good for NASCAR. Right now, you’re either thinking I’ve been smoking Oregon’s number one cash crop, or I am being as honest as Ol’ Slick Willie about Ms. Lewinski. Like him or not (and for the record, I am not saying I’m a fan), Kurt Busch is a needed presence in the sport. Why? First of all, Kurt races to win. One need look no further than Saturday night. His dash for cash contained no animus for anyone in his path, he had a race ...

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EXPERIENCE HAS TAUGHT KYLE BUSCH WELL

 You hear coaches say you learn more from failure than you learn from success. Put another way, it is said in racing that to win a championship, you must first lose one. It wasn’t too many years ago, Kyle Busch was reeling off wins, smashing guitar trophies, talking smack to Dale Jr., and making friends and enemies in equal numbers. Then, adversity showed up; Busch got busted for tangling with the opposition, he got parked by NASCAR and the burning Busch probably came a little c ...

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KENSETH DELIVERS FOR GIBBS & TOYOTA

You hear that deep sigh of relief? That’s the folks at Toyota Racing Development after the win by Matt Kenseth. You know who else is breathing a little easier? Matt Kenseth. You want to talk about a honeymoon? After his victory in the Kobalt Tools 400, the new pairing of the 41-year old with JGR is like a sunny, summer soirée in Cabo. “I felt a lot of pressure that I put on myself to come in here and perform. I felt like coming over here and getting to know Jason, and real ...

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KENSETH & GIBBS A PERFECT MATCH

 “Matt Kenseth, Cambridge, Wisconsin, Home Depot Toyota.” You can just hear it roll right off the 2003 champion’s tongue in the driver’s intro on PRN. Everything about this move of Matt Kenseth to Joe Gibbs Racing looks, feels and sounds right. It’s a win for JGR. The 41-year old brings a steady, calming influence as a counterweight to the emotional Denny Hamlin and the mercurial Kyle Busch. Going all the way back to his days as coach of the Washington Red ...

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