This week NASCAR traveled to Hollywood where several drivers took the opportunity to meet with network execs and sign deals for their own shows. In the face of declining ratings for races, NASCAR officials hope the cross-over appeal of NASCAR drivers in scripted TV will boost its appeal. NBC's attempt to infuse its fall lineup with NASCAR programming failed, but experts feel now is the time.
Here's a closer look at some of the TV deals now in development.
While driving from Daytona to Charlotte, Kyle Busch was caught speeding in a Florida retirement community and forced to serve an unusual punishment: Busch has to live retirement community for a year and serve as its driving instructor. It's Golden Girls meets Stroker Ace with NASCAR's bad boy Kyle Busch in the lead role. Joining Rowdy in the cast are emmy-winner Doris Roberts as the meddling neighbor always trying to set up Kyle with single retirees and Darrell Waltrip as the casanova of the retirement community and Kyle's court-appointed roommate.