No, this is not a commercial for G (the cryptic Gatorade marketing campaign), even though this looks exactly like it could be a commercial for G. This is an ad for Gillette Young Guns (a totally different G), and as viral marketing efforts go, it’s pretty cool. Kyle Busch, Kasey Kahne and Carl Edwards are captured on security cameras at Lowe’s Motor Speedway doing … well, see for yourself.

NASCAR Young Guns Play Chicken

No way this is real. If it was, we would all be reading today about how Joe Gibbs, Jack Roush and Richard Petty all died of simultaneous heart attacks.

Related link:
Brian Vickers’ Times Square pit stop